7 Best watches to start your watch collection


Buying your first luxury watch is a big step for most people, as it usually represents the first time they are making a substantial financial outlay on something that is not a car or house deposit. It can take some time to get comfortable with the idea of spending that much money on something like a watch. If you are asking yourself how to start - we got you covered!

Here are seven of the best watches to start your collection:

Ernst Benz Chronolunar

Ernst Benz Chronolunar 44mm Chronograph Automatic White Dial Black Leather Band Men's Watch GC40312


The ChronoLunar model combines two fascinating and captivating complications: an automatic chronograph and a complete calendar system. This authentic timepiece is backed by a 2-year Ernst Benz warranty. Shop Now

Hamilton 40mm American Classic Green I

Hamilton 40mm American Classic Green Intra-Matic Auto Chrono Men's Watch H38416560

This mint green sleek watch is low key and trendy. Protected by a sapphire crystal with double anti-reflective coating, the “panda” dial features nickeled hour and minute hands with Super-LumiNova, black lacquered seconds hand, and white lacquered counter hands. The font and Hamilton logo across the dial are the historic version from 1968Shop Now

Ernst Benz ChronoJewel Contemporary 3.5 Karats Diamond Bezel

Ernst Benz ChronoJewel Contemporary 3.5 Karats Diamond Bezel watch

The Chronoscope Contemporary 47mm is a complicated watch, endowed with an additional mechanism enabling it to calculate the duration of an event. Many of the dials on these models are created with a globe pattern, telling the story of the Great Circle through its design. The unique attraction of a mechanical movement is in the sensation experienced by viewing the intricate, constantly revolving gears and the delicate motion of the continually oscillating balance wheel. 

For mechanical watch connoisseurs and admirers of traditional watchmaking, all Great Circle timepieces feature a sapphire case-back for those eager to explore the mysteries of horology. Shop Now

Salvatore Ferragamo Evolution

Salvatore Ferragamo Evolution watch

With its elegant vintage-inspired look, Ferragamo Evolution is a must-have timepiece for gents. The brand reflects Swiss-made know-how and Italian heritage: refined details and dynamic lines for a trendy urban look.Shop Now

CT Scuderia Bullet Head


CT Scuderia Bullet Head watch

The BULLET HEAD collection by CT Scuderia revisits the cafe racer and heritage racing aesthetic from the golden age of the race track. The spirit of the drivers who stepped up to the challenge on circuits in the 1950s and ‘60s lives again in this iconic timepiece available in four versions: Dashboard with “Miles per Hour” lettering, inspired by the graphic design of rev counters and speedometers on racing motorbikes and sports cars; Chequered Flag, enhanced by the iconic racing motif; Carbon Fiber, lightweight by definition; and Saturno, with its signature CT Scuderia design. For the modern gentleman and motor sports lover. Shop Now

Maurice Lacroix AIKON

Maurice Lacroix AIKON watch

The Aikon collection has never been shy about its ambitions of becoming an industry icon. Maurice Lacroix created this sporty yet elegant collection in the image of two legendary timepieces: the Audemars Piguet Royal Oak and the Patek Philippe Nautilus. Both were designed by Gérald Genta in the 1970s and have come to define modern watch design. In the 1990s, Maurice Lacroix released a legend in its own right in the form of the Calypso, which incorporates design elements from Genta's masterpieces.

In 2016, the Swiss manufacturer took the Calypso collection back to the drawing board and re-released it under the "Aikon" name. The modern collection is home to three-hand timepieces and chronographs. Distinguishing features include six polished bezel rider tabs, as well as integrated bracelets and straps. Maurice Lacroix also outfits certain models with sun brushed dials that boast Clous de Paris engraving. Shop Now

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