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DeNovo Swiss watch brand was born from the love of classic wrist machines. We embarked on a mission to bring the flare of Italian Design and the quality of Swiss watch making right to your wrist. Each DeNovo timepiece demonstrates our quest for perfection and synergy of material, shape and functionality.

Italian Design - Swiss Made

DeNovo brings you the best of both worlds – an upbeat, colorful and appealing Italian style and flare, assembled by world renowned Swiss watchmakers. With passion for fashion and patient attention to details, a DeNovo timepiece is a true collaboration of artisans and watch meisters.

Inspired by the great renaissance artists and mathematicians, each of DeNovo timepieces reflects the Italian passion of perfection and harmony. Here at DeNovo we believe that just like fine wine and good opera, a stylish Italian watch goes beyond telling time – it is a personal statement of style and sense of fashion! By combining the passion of Italian design with world renowned Swiss watchmaking, DeNovo brings a sophisticated and stylish statement right to your wrist!

Designed by Giacomo Soriani

All DeNovo watches are designed by Giacomo Soriani in his studio in Pesaro, Italy. Born in Pesaro in 1973, Giacomo Soriani is a designer, artist and goldsmith who passed most of his childhood cultivating his profound passion for drawing. At a very young age, he started working as an illustrator in some of the most prestigious publishing houses in the world, earning various important acknowledgements. Since the end of the 90″s, Soriani began working in the industrial design sector with a special attention towards watch design and jewelry in which he continues to work today. Today Soriani works in a wide range of disciplines, creating everything from: furniture, watches jewelry, glasses and fire arms and more, for clients worldwide.

Time Machine Plus is proud to be the Exclusive Online Authorized Retailer of DeNovo Swiss Watches. Each DeNovo Swiss Watch, available by us, is brand-new, directly from DeNovo and includes a 2-Year DeNovo International Backed Warranty and DeNovo Club Card.

As always, Time Machine Plus wants to offer you the best and most authentic watch buying experience you've ever had. We can be reached anytime by phone (888) 898-4795 or email for any questions you may have. Also, we hate being charged for shipping, so we offer free shipping on all orders placed in the US.

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